AMC introduces its own more expensive, more restrictive subscription service to compete with MoviePass
AMC Entertainment Holding Inc. said Wednesday that it would be offering its own movie-theater subscription service to compete with MoviePass. The Stubs A-List service will cost $19.95 a month and give subscribers the ability to see up to three movies a week. MoviePass charges $9.95 a month and lets users see one new movie per day. AMC A-List will become available on Tuesday, June 26. AMC Theaters Chief Executive Adam Aron said in a statement that the service will be offered at “one simple, sustainable price.” Shares of MoviePass majority owner Helios & Matheson Analytics Inc. are down more than 25% in Wednesday trading after the company said it was seeking approval to do a reverse stock split. AMC shares are down 30% over the past 12 months, while the S&P 500 has gained 14%.
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