Parks Associates: Nearly Two-thirds of U.S. Broadband Households Bought a CE Product in 2017

parks associates nearly two thirds of u s broadband households bought a ce product in

DALLAS, Aug. 2, 2018 /PRNewswire/ — Parks Associates today announced the topics and call for papers for the 13th-annual CONNECTIONS™ Summit: Consumer IoT and Smart Home, taking place January 8, 2019, on the first day of CES® 2019 in Las Vegas. New research from the firm finds 65% of U.S. broadband households bought at least one CE device in 2017. 360 View: CE Adoption and Trends reports that U.S. broadband households now own an average of 8.6 connected computing, mobile, and entertainment devices.

“Purchase intentions for smart speakers with a personal assistant have increased year-over-year, reflecting consumer interest in voice-first technologies. This product category is positioned as a gateway to drive adoption of more smart home devices in the home,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “At CONNECTIONS™ Summit, we will examine strategies to build on consumer interest in new connected product categories, such as smart speakers and smart watches, as part of an expanding connected home ecosystem of products and services.”

CONNECTIONS™ Summit features sessions focusing on trends, emerging business models and technologies, and growth opportunities for companies developing products and services for the connected home. The one-day executive summit focuses on the best business strategies and key consumer value propositions for the Internet of Things (IoT), the smart home, and connected and mobile CE and services.

CONNECTIONS™ Summit topics:

  • Voice-First Smart Experience: Innovation and Disruption
  • Security and Data Analytics:  Protecting the Connected Consumer
  • Smart Home Platforms: Health, Safety, and Security
  • Focus on the Experience: Interoperability & Integration
  • In-Home Tech Support: Creating Consumer Confidence
  • Home Security: Expanding the Market 
  • Integrating Energy Services with the Smart Home
  • Insurance and Consumer IoT Markets: New Business Models
  • Independent Living: Serving Consumers at Home
  • Smart Home Business Models: Shift to Services

Early CONNECTIONS™ Summit sponsors include, F-Secure, ROC-Connect, and Trusource Labs.

Parks Associates is currently accepting speaker submissions for CONNECTIONS™ Summit 2019.

For more information, visit To speak with an analyst or to request research, contact Julia Homier at, 972-996-0214.

About CONNECTIONS™ Summit at CES

CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas. The executive event features one day of panel discussions on the smart home, Internet of Things (IoT), energy services, connected health, and connected entertainment, with trends and implications for connected consumers and opportunities for companies to build new revenues and develop innovative business models.

The 2019 CONNECTIONS™ Summit will take place January 8 during CES, which runs January 8-11 in Las Vegas. Follow the event on Twitter at @CONN_Summit. http//

Julia Homier

Parks Associates


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