Automotive Minute: Rolls-Royce to auction bespoke Phantom to benefit HIV/AIDS programs (Photos)

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On the heels of World Aids Day and #GivingTuesday, Rolls-Royce, a subsidiary of BMW, announced that it has provided a bespoke red Phantom for auction by Sotheby’s to benefit (RED). The winning bidder will have the opportunity to collaborate with contemporary artist Mickalene Thomas to create a custom wrap for their car, based on a work of art inspired by the car. “It is an honor and privilege to present this one of a kind commission created at the Home of Rolls-Royce in Goodwood, England,” commented Martin Fritsches, president and CEO of Rolls-Royce Motor Cars Americas.

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