Uncle Ben's Says Brand Is Going to 'Evolve'

Uncle Ben's Says Brand Is Going to 'Evolve'Uncle Ben might soon be joining Aunt Jemima in retirement. Brand owner Mars says it is planning to change the rice’s “brand identity,” which has long featured a photo of an African American man. The name, which dates to 1946, comes from a black Texan rice grower, while the picture…


Continue Reading

HEDGE accordingly