‘Enough of this toxic hate. Stop funding this hate’

New DelhiIndian industrialist Rahul Bajaj has said his companies is stopping advertising in “news channels” which indulge in “toxic hate mongering”.”M.S. Dhoni, is a close friend and I was incredibly hurt when someone gave a rape threat to his five-year-old baby girl who is part of my family. I said enough of this toxic hate. Bajaj Auto does not endorse hate mongering in society and a strong brand is the foundation on which you build a business,” says Rajiv Bajaj, 53, managing director of Bajaj Auto, a giant in India Inc.Bajaj became the first industrial biggie to withdraw advertising from thr…

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HEDGE accordingly