What you need to know ahead of the EU copyright vote
Posted in Advertising Tech Alphabet artificial intelligence copyright infringement copyright law Data Mining digital media europe european parliament european union german copyright law Google Internet freedoms internet memes Julia Reda media Social TC Tech Wikimedia

What you need to know ahead of the EU copyright vote

European Union lawmakers are facing a major vote on digital copyright reform proposals on Wednesday — a process that has set the Internet’s hair fully…

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Dozens of popular iPhone apps caught sending user location data to monetization firms
Posted in Advertising Tech apps cuebiq Factual fysical huq inMarket mobiquity privacy retail stores safegraph Security sense360 Tech teemo wi-fi wireless registry

Dozens of popular iPhone apps caught sending user location data to monetization firms

A group of security researchers say dozens of popular iPhone apps are quietly sharing the location data of “tens of millions of mobile devices” with…

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DuckDuckGo gets $10M from Omers for global privacy push
Posted in Advertising Tech DuckDuckGo Fundings & Exits OMERS Ventures privacy private browsing search engine Tech tracker blocker

DuckDuckGo gets $10M from Omers for global privacy push

Pro-privacy search engine DuckDuckGo, which offers an alternative to surveillance engines like Google, has quietly picked up $10M in fresh funding from Canadian pension fund…

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Pandora introduces capabilities for shorter, more personalized ads
Posted in Advertising Tech apps media Pandora Tech

Pandora introduces capabilities for shorter, more personalized ads

Pandora announced three new capabilities for advertisers today — the ability to dynamically assemble different audio ads for different listeners, the ability to sequentially target…

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Australia’s Simple lands $17M to grow its marketing intelligence platform worldwide
Posted in Advertising Tech asia Australia Banking business ceo computing europe LAS VEGAS microsoft New Zealand Retail Salesforce salesforce.com Tech Technology United States

Australia’s Simple lands $17M to grow its marketing intelligence platform worldwide

Simple, an Australia-based business that operates a platform for managing marketing strategies and campaigns, has pulled in $17 million to expand its business in the…

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Posted in Advertising Tech Google nestle Tech

Google created a fake pizza brand to test out creative strategies for YouTube ads

Google’s Unskippable Ads team has been testing out ad effectiveness in a compelling new way: It created a fake pizza brand called Doctor Fork, used…

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YC-backed Mutiny helps B2B business personalize their website for each visitor
Posted in Advertising Tech Startups Tech Y Combinator

YC-backed Mutiny helps B2B business personalize their website for each visitor

Mutiny, which is part of the current batch of startups at accelerator Y Combinator, helps business-to-business, software-as-a-service companies present a message that’s customized to each…

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Grabb-It wants to turn your car’s window into a trippy video billboard
Posted in Advertising Tech Grabb-It TC Tech Y Combinator

Grabb-It wants to turn your car’s window into a trippy video billboard

It reminds me of something out of Blade Runner. Maybe it’s because it looks a bit futuristic — a bit unreal. Maybe it’s because I’m…

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Openbook is the latest dream of a digital life beyond Facebook
Posted in Advertising Tech apps artificial intelligence Augmented Reality europe facebook Instagram Kickstarter machine learning online privacy openbook privacy Snap Social Social Media social networking social networks Startups Tech Tim-berners lee

Openbook is the latest dream of a digital life beyond Facebook

As tech’s social giants wrestle with antisocial demons that appear to be both an emergent property of their platform power, and a consequence of specific…

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Founder Zain Jaffer may be looking to take back control of Vungle
Posted in Advertising Tech media mobile Startups Tech vungle Zain Jaffer

Founder Zain Jaffer may be looking to take back control of Vungle

Zain Jaffer may be gearing up for a fight to take back control of Vungle, the mobile ad company he founded. Jaffer was removed from…

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Google slowly lifting ban on addiction center ads after adding vetting process
Posted in Addiction Advertising Tech Google Tech

Google slowly lifting ban on addiction center ads after adding vetting process

Google will soon allow ads to run on addiction-related keywords and phrases after a nearly year-long ban instituted to crack down on shady providers cashing…

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Short video service Musical.ly is merging into sister app TikTok
Posted in Advertising Tech apps asia bytedance China Co-founder facebook media musical musical.ly Software talent show Tech tiktok Toutiao United States

Short video service Musical.ly is merging into sister app TikTok

Musical.ly, the short video app that’s popular among teens and young people, is going away. Kinda. The app and all user data and accounts is…

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WhatsApp finally earns money by charging businesses for slow replies
Posted in Advertising Tech apps Developer eCommerce Enterprise mobile Social TC Tech

WhatsApp finally earns money by charging businesses for slow replies

Today WhatsApp launches its first revenue-generating enterprise product and the only way it currently makes money directly from its app. The WhatsApp Business API will…

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Fake news inquiry calls for social media levy to defend democracy
Posted in Advertising Tech artificial intelligence Cambridge Analytica Chris Wylie DCMS committee digital advertising Electoral Commission Elizabeth Denham europe european union fake news Financial Conduct Authority government Instagram Mark Zuckerberg Mike Schroepfer Myanmar online disinformation Political Advertising presidential election Social Social Media Tech UK government United Kingdom United Nations United States Vote Leave

Fake news inquiry calls for social media levy to defend democracy

A UK parliamentary committee which has been running a multi-month investigation into the impact of online disinformation on political campaigning — and on democracy itself…

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Why unskippable Stories ads could revive Facebook
Posted in Advertising Tech apps facebook Facebook ads Facebook Earnings Q2 2018 Facebook Stories Instagram Stories media mobile Opinion Snapchat Ads snapchat stories Social stories TC Tech

Why unskippable Stories ads could revive Facebook

Prepare for the invasion of the unskippables. If the Stories social media slideshow format is the future of mobile TV, it’s going to end up…

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Apple’s Search Ads expand to six more markets in Europe and Asia
Posted in advertising Advertising Tech Apple apps mobile Tech

Apple’s Search Ads expand to six more markets in Europe and Asia

In December, Apple introduced a new pay-per-install ad product called Search Ads Basic aimed at smaller developers, to complement the existing Search Ads product, which…

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Market research firm GlobalWebIndex takes first VC with $40M Series A
Posted in Advertising Tech data processing europe Fundings & Exits Gaming General Data Protection Regulation LONDON Marketing Social Tech

Market research firm GlobalWebIndex takes first VC with $40M Series A

Market research firm GlobalWebIndex, which provides consumer insight data for marketing purposes for customers including Google, Spotify, WPP, IPG and Omnicom Group, has closed a…

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Alibaba boosts its offline reach with $2B+ investment in outdoor digital marketing firm
Posted in Advertising Tech Alibaba alibaba group asia China e-commerce eCommerce economy Fundings & Exits Gaming Marketing Shanghai Singapore Tech

Alibaba boosts its offline reach with $2B+ investment in outdoor digital marketing firm

Alibaba is investing big bucks into offline distribution. The Chinese e-commerce giant has forked out $2.23 billion in exchange for a sizeable piece of Focus Media, a…

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