How to fix the biased polling industry using economics

People accept as fact that the polling industry epically failed in the 2016 and 2020 elections, particularly Democratic pollsters. The predicted “blue wave” never materialized in either election, even though most polls showed Democrats with an insurmountable lead. To many, the industry performed even worse in 2020 than it did in 2016, given the even larger differences between predicted and actual votes. Many have asked what changes can be made to avoid this in 2024.


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HEDGE accordingly