Kristian Winfield: Imperfectly perfect All-Star process ensures NBA always wins

NEW YORK — It’s like the tweet Kevin Durant sent and then deleted: “Everyone can’t go.” As usual, the NBA announced its All-Star starters and reserves, and as usual, there’s mass panic about who made it and, more importantly, who didn’t. That, in and of itself, is a win for a league that makes money, just like everyone in the entertainment business, on the attention people spend on its product. The All-Star voting process is imperfectly perfect, after all, are there really any egregious omissions from the year’s event? All of the league’s premier and healthy faces have been voted into the Marc…

Read More

HEDGE accordingly