Red Bull joins Sri Lanka Cricket as Official Energy Drink Partner | Daily FT

Announcing of the PartnershipSri Lanka Cricket has signed up Red Bull, the world-renowned energy drink firm, as the ‘Official Energy Drink Partner of Sri Lanka Cricket’.The three-year agreement to this effect was signed and exchanged between Sri Lanka Cricket and Red Bull recently.During the partnership period, Red Bull will provide energy drinks to the players of both teams on the match days during bilateral tours. This is apart from several other considerations, including an investment towards developing the game of cricket in Sri Lanka.“We are very happy to have a brand of the calibre of Re…

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