Unilever's makeover: 'woke-washing' or the real thing?

Unilever, the maker of brands ranging from Ben & Jerry’s ice cream to Dove soap, is trying to win over customers with a socially responsible makeover, but activists say that some of it is just cosmetic.The Anglo-Dutch consumer giant has introduced a series of initiatives aimed at making it, in its own words, the world’s most sustainable company, while also taking a position on issues such as racism.The firm, which releases third quarter results this week, has recently promised to halve its use of plastic by 2025, eliminate the use of fossil fuels in cleaning products by 2030, and achieve carbo…

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