VW pulls a fast one: 'Voltswagen' rebrand a ruse

Volkswagen US’ subsidiary is keeping its name and will not rename itself “Voltswagen,” a company spokesman said Tuesday, confirming that an earlier announcement was an April Fool’s joke that may have gone further than intended. The German automaker’s US subsidiary, which is launching a media blitz for a new all-electric sport utility vehicle, recrafted its social media pages Tuesday and said the new moniker represents its “future-forward investment in e-mobility,” according to a press release early Tuesday that was widely covered, including by AFP. Company officials kept up the pretense for ho…

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